Oct 23, 2018

BOYNE GOLF – Heather Course Named 2018 Michigan Golf Course of the Year

Harbor Springs, MI - Boyne Resorts' very first golf course, The Heather, has been named the 2018 Golf Course of the Year by the Michigan Golf Course Association (MGCA).

Designed by Robert Trent Jones, Sr. and opened in 1966, The Heather was the landmark golf course for Boyne Golf, and is considered the landmark course for the resort golf industry in Northern Michigan as well.  

"The Heather's challenge is absolutely timeless," Kate Moore of the MGCA said in making the announcement. "It is widely considered to be one of the finest championship courses in the nation."   The MGCA Course of the Year Award honors a member course that meets four criteria: exceptional quality of the course; exceptional quality of ownership and management; outstanding contribution to its community; and significant contribution to the game.   

The Heather spans 7,148 yards of rolling fairways, natural wetlands, tour white sand bunkers and blueberry bogs. A championship caliber player finds a sound test. The Michigan Amateur Championship has been contested on The Heather four times, including the 100th Michigan Amateur in 2011. Proving its broad appeal, the course is also consistently recognized as one of the friendliest for women and senior golfers. It's many awards and rankings include being listed among "The Top 100 Courses You Can Play" by Golf Magazine, and "50 Best Courses for Women" by Golf for Women magazine.  

"In a state that is full of great golf facilities, to be recognized by our golf course association of owners and operators is very humbling and an honor," Bernie Friedrich, Boyne's senior vice-president said. "This recognition is a tribute to our wonderful staff which has taken great pride in the vision we maintain here at The Heather."   

The Heather is located at The Highlands in Harbor Springs. Boyne Resorts was founded in Michigan by Everett Kircher and has become a national resort company that employs over 7,000 full-time and seasonal staff nationwide at its 13 resort properties, which includes 10 ski resorts. In Michigan it has three resorts, The Highlands, Boyne Mountain and Bay Harbor, that feature 10 golf courses in addition to their highly regarded ski offerings.  

Boyne remains under the ownership of the Kircher family. Stephen Kircher, president, said his late father Everett, a Michigan Golf Hall of Fame member and innovative ski operator who started the company, was someone who knew, instinctively, that the golf business wasn't really about golf.   

"He knew it was about active, outdoor, leisure entertainment, and he was decades ahead of the competition in capitalizing on that revelation when in 1966, The Heather course opened to almost universal praise," he said. "It's still arguably our best golf course."  

The Heather has been lengthened with some additional tees over the years to match golf's technological advances, but it was built to last by Jones in collaboration with Everett Kircher, who was a builder and inventor among his many talents.

The dreaded and yet very popular pond that fronts the No. 18 green on The Heather was a Kircher idea after Jones had finished his design work. Kircher wanted a more dramatic finish and ordered the pond to be constructed. Golfers have splashed to the finish in memorable fashion for 52 years, and annually thousands upon thousands of golf balls are fished out of the hazard.

"Every golf course we have built since has been measured against The Heather, as in, is this as good as The Heather?" Friedrich said. "Frankly, they might not be. As for 18 and the pond, Everett reminded Jones who owned the place and Everett wanted to do something dramatic. Now it's the signature of the course, and really a signature of Boyne Golf. On almost all of the courses we have the last hole has a pond in front of it."  

About BOYNE Golf
Boyne Resorts, named one of North America's "Premier Resorts" (Gold) by GOLF Magazine, features a trio of resort destinations with 10 golf courses, all within a 45-minute drive of one another. The Inn at Bay Harbor  and  Bay Harbor Golf Club, Boyne's flagship properties, features 27-holes with three golf course combinations (Links/Quarry, Quarry/Preserve, and Preserve/Links) all designed by Arthur Hills. Add in the nearby  Crooked Tree Golf Club, perched on the bluff overlooking Bay Harbor, as well as the beautiful and iconic hotel, and you have one of the most scenic golf destinations in America set along a five-mile stretch of Lake Michigan shoreline.   

The Highlands, rated the No. 1 Golf Resort for Value by Golf.com, features 72 holes of premier golf design. The Heather was designed by Robert Trent Jones Sr., while the Hills Course was crafted by Arthur Hills. In addition, the resort features The Donald Ross Memorial, which is a rendition of the legendary architect's great holes from around the country, and the always-fun Moor course. The Highlands is the perfect buddy trip destination for golfers who like to play as many holes as they can during the long summer daylight hours northern Michigan features.  

Boyne Mountain not only features two fun 18-hole courses (The Monument and Alpine), along with the charming Mountain Grand Lodge & Spa, it is also the leading family friendly golf destination in the region with the Avalanche Bay Indoor Waterpark, junior golf camps, and various kid golf programs. Golf Digest named Boyne Mountain one of its "Top-10 Destinations for Family Golf Trips."  

Beyond golf, Boyne is centered amid one of America's most beautiful vacation spots. The scenic Lake Michigan beach towns of Charlevoix, Harbor Springs, and Petoskey are minutes away, and a side trip to Mackinac Island is easily managed. Guests can enjoy award-winning spas, waterfront dining, sandy beaches, watersports, gaming, microbreweries, wineries, hiking, biking, tennis, zip-lining, shopping and more capped by the spectacular northern Michigan sunsets. For more information, visit BOYNEGolf.com.

Media Contact: Kevin Frisch, Kevin Krisch PR